In a rather shocking few days Activison has closed down production of not only development of Guitar Hero stating “We simply cannot make these games profitable given the current market” but also a statement was given on the DJ Hero website stating it’s own discontinuation.

“Due to continued declines in the music genre, the company will disband Activision Publishing’s DJ Hero business unit and discontinue development on its DJ Hero game for 2011. These decisions are based on the desire to focus on the greatest opportunities that the company currently has to create the world’s best interactive entertainment experiences.”

Activision will instead focus on Blizzard’s titles, Call of Duty and Bungie’s new IP.

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